Focusing on these kinds of details makes the difference between a standard message and audio that truly makes an impact.
How the Price of a Recording is Determined
To provide clarity in the audio world, we apply transparent rules for every type of project. In practice, we make a clear distinction between non-commercial projects and commercial campaigns.
For non-commercial work, such as e-learning, audiobooks, or internal corporate videos, the rate is calculated based on word count or a fixed project fee. The focus here is purely on recording time and post-production audio editing.
For commercial voice-overs, such as radio, television, or online adverts, the structure is different:
- A fixed basic rate for studio time, direction, and the voice actor's recording.
- A buy-out for usage and rights, which depends on the medium (e.g., regional radio or national TV) and the period the advert will be broadcast.
So, for a local advert running for a month, you'll pay a fair fee, while a large national campaign will have a licence appropriate for its extensive reach.
From Script to Finished Audio File
Behind the scenes, every recording with us follows a fixed process to guarantee consistent sound quality.
- Script analysis and voice casting: We review the submitted script and choose the most suitable voice from our roster of 94 professional voices.
- Studio briefing and direction: The voice director discusses the desired tone with the voice actor and provides guidance during recording.
- Audio editing: The sound engineer selects the best take, removes distracting breaths or mouth noises, and polishes the sound.
- Delivery and quality control: The audio file is delivered in the desired format, ready for use.
Fair Agreements and Prompt Communication
Transparency in the recording process provides peace of mind. Our client Johannes noted after a swift delivery that clear communication helps immensely when a deadline is tight. Because the fee structure is clear upfront, as a client, you immediately know where you stand, with no unexpected costs later. Whether it's a Flemish voice, a French-language recording, or an English-speaking voice actor, the agreements made remain clear.