Myth: You only pay for the minutes the microphone is on.
What's true
A finished thirty-second recording isn't the result of thirty seconds of work. The process is like a cabinetmaker: you don't just pay for the wood, but for the hours of planing and polishing until it fits perfectly. A lot happens behind the scenes:
- Preparation and text analysis to determine the right emphases.
- The actual recording session in an acoustically isolated studio with professional equipment.
- Post-production, where breaths, clicks, and disruptive background noises are manually filtered out.
- Delivery of clean, immediately usable audio files in the correct format.
On our platform with 93 publicly available voices, this professional finish is always included.
Myth: Every voice actor can voice any type of text equally well.
What's true
Voice actors are specialists, each with their own unique qualities. A voice perfect for a calm instructional video might lack the necessary conviction for a dynamic commercial.
For example, our French-speaking Belgian voice, Veronique, is a popular choice known for her very warm, dynamic, or soft vocal sound. Thomas, who lives in France, has a youthful tone that sounds very natural for commercials and TV work. It pays to listen to specific demo genres beforehand to see if the voice suits your project's goal.
Myth: International voice rates are unaffordable.
What's true
Using international voices absolutely doesn't have to cost a fortune. We work directly with native voices from different countries, without expensive foreign intermediaries involved.
Whether you need Sebastian for an English or German production, or Barbara for an Italian commercial, the rates remain clear and transparent. You get the best quality from the target country, at a fair and pre-agreed price.
Director's Tip: Give the voice breathing room.As a voice director, I often see this happen: a client tries to cram too many words into too few seconds to cut costs. The voice actor then has to rush to meet the timing, which makes the message lose its impact.
My tip: give the voice room to breathe. The silences between sentences are just as important as the words themselves. They give the listener time to process the information. It's better to cut ten percent of your text than to reduce natural pauses.