Post-roll: meaning and explanation | Voices Glossary | Voices Europe

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Voices glossary/Commercials and broadcast

Commercials and broadcast

Post-roll

An advertisement played after the main content. Less common than pre-roll, but works well for branding.

Buy-out conditions are the same as for pre-roll and mid-roll (Online or Podcast, chosen term).

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Related terms

Pre-rollA short audio or video advertisement played before the main content. Well-known on YouTube, Spotify, or podcast platforms. Pre-ro…
Mid-rollAn advertisement played during the main content — typically halfway through a podcast or a long YouTube video. Mid-roll requires…
Buy-outA Buy-out is the fee you pay for the right to use a voice recording for a specific period and a specific medium (e.g. Radio, TV o…
Flemish voice-overA Flemish voice-over is a professional recording recorded in Belgian Dutch with a recognisable Flemish accent and intonation. Pro…
Flemish accentThe Flemish accent refers to the pronunciation characteristics of Belgian Dutch that distinguish it from Dutch spoken in the Neth…
Belgian DutchBelgian Dutch is the standard variety of Dutch as spoken and written in Flanders. It shares the same grammar and spelling as Dutc…

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